JantaKhoj

JantaKhoj – India's first and largest people search portal. JantaKhoj covers the diverse areas of data engineering, online business, and background checks.

The Challenge

• JantaKhoj was a new site with very little search engine traffic.
• Drive traffic for high quality keywords in the background check vertical.
• Website wasn't being found when relevant keywords were searched for. Important keywords ranked 100+ or worse.

• Get Jantakhoj.com SEO friendly by creating title and meta tags, sitemap, link analysis and duplicate content analysis. This allows the site to be indexed by search engines and directories quickly and easily – increasing long tail traffic.
• A Google friendly database of People was created covering maximum residents of India.
• Recommendations were provided on URL structuring and quick caching of all the URLs.
• Relevant articles were created and submitted, bookmark links and blog posts were created to build links and increase topical relevancy.
• Site was submitted to niche directories, allowing People information to be easily accessible to searching users.
• Frequent and proactive optimization recommendations were made by AdLift, in order to stay on top of highly competitive industry.

• First page rankings for 4 keywords -
  • "People Search" - Rank on Google #9
  • "People Search India" - Rank on Google #4
  • "Employee Verification" - Rank on Google #9
  • "Neighbour Search" - Rank on Google #4
• Ranks achieved within 75 days.
• High rankings bringing high visibility and relevant traffic.

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