TimesJobs.com

TimesJobs.com - India's no.1 and the most innovative Indian online recruitment portal. Its mission is to provide users with the best career opportunity available. Timesjobs focus is to ensure the skills are showcased and matched suitably with the HR requirements of employers from diverse industries, in a timesaving and cost-efficient manner.

The Challenge

• Drive traffic for long tail as well as high traffic keywords in the Jobs vertical (very competitive).
• URL Structure not optimal across the website.
• Improve CTR of the targeted keywords.
• Website wasn't being found when relevant company based keywords were searched for. Important keywords ranked 50+ or worse.

• Launch a slew of on-page changes including:
  • Category wise Fresh pages creation
  • Keyword research
  • Link Structuring
  • Competitive Analysis
• Get site SEO friendly by creating title and Meta tags, sitemap, links removal, and duplicate content analysis. This allows the site to be indexed by search engines quickly and repetitively.
• Aggressive vertical specific link-building strategy. An increase of in-bound links helped the Timesjobs.com to steadily improve keyword rank until a first page ranking was achieved.
• Frequent and proactive optimization recommendations, in case of any website changes, content updates, or industry updates.
• AdLift uses only white-hat practices, ensuring that Timesjobs.com rank improvements are search engine approved.

• No. of pages indexed increased from 425,000 to 1,850,000 (fresh page creation)
• Acquired top 5 rankings on Google for highly competitive keywords -
  • MBA jobs in Delhi #2
  • IT Jobs in Pune #5
• 115% increase in traffic in the last quarter
• Ranks achieved in 45 days

« Back to Case Studies