Search Engine Marketing (PPC)
Search Engine Marketing (PPC Pay per click) is the best way to drive relevant traffic to your website through a search engine. Millions of search queries are typed into search engines such as Google, Yahoo and MSN daily. The user is usually interested in looking for something, hence this is the most effective way of delivering intent based targeted advertising through sponsored links on the search results page (Usually on the right side of the page). In our experience, PPC delivers some of the best ROI for any kind of business, be it online or offline.
What are the elements involved in SEM?
Well, there are several things involved in getting a good PPC campaign in place, such as:
- Optimized ad creation
- Keyword selection
- Ad copy optimization
- Long tail keyword bidding
- Recommended budget options
- Landing page optimization
- Bid optimization
- A-B Ad Copy Testing
- Conversion Tracking and Optimization
Our Approach
Leading advertisers and agencies turn to Adlift for Search Engine Marketing (SEM) technologies and services to drive highly targeted leads to their websites. Our SEM campaign lifecycle adhere to the following best practice -
AdLift will provide extensive reporting throughout the process of how the campaign is progressing on various keywords. We will provide you with a weekly report for you to keep track of the progress.
How much will it cost?
Every site is different, hence we would need to study your site and potential of driving relevant traffic to your site, and come back with a customized proposal for you – To get a FREE analysis of your website, just enter a few details below!
