Download the white paper
According to a KPMG report published in the second month of 2019, the number of start-ups in India has gone up from 7,000 in 2008 to 50,000 in 2018. It does point to several things; however, the most apparent one – competition.
In such an environment, start-ups need to have a first-mover advantage and leverage everything they can – including targeting customers in their local language – that means, going vernacular.
Vernacular is a new dimension in the digital ecosystem that is enabling millions of users to access the internet in their intended language. It’s enabling use-cases for brands – both large and small, and why not? A fresh base of users is emerging on the internet, and they come from a linguistic background that still has much ground to cover in the digital world.
In our whitepaper, we attempt to answer why start-ups should jump the language bandwagon now. We also shortlist the challenges faced by the digital audience in India to help digital strategist in their future decisions.
Key Discussion Points in the Paper:
Happy Customers
Campaigns Delivered
Content Stories
Adspend Managed
Here is the glimpse of AdLift’s special moments.
Gold for Best Content in a Digital Campaign in Financial Services Category for ICICI Prudential at DoD
Gold for Digital Excellence in Education for client Aakash Institute at CDO
Gold for Best Engagement in Social Media Campaign for Aakash Institute at MCube
Gold for Best SEO for Website/Universal Search Ranking for client Unitech Builders at IDMA
Gold for Best Content Driven Digital Marketing Campaign for ICICI Lombard at CDO Converge
Gold for Best Engaging Content in an Integrated Campaign at MCube
We’ve executed a number of successful social media campaigns with AdLift. Their attention to detail is fantastic coupled with their decision on driving ROI. We are delighted with the way AdLift executed the whole campaign – we haven’t seen numbers like these before! In addition, they have played a significant role in evangelizing the importance of SEO & PPC across the organization”
AdLift’s understanding of technical SEO and content marketing clearly differentiates them from the myriad of other SEO/SEM agencies. Their data driven approach to Social just downright works
Our association with AdLift has been absolutely advantageous. The SEM & SEO services have paid off really well and the best part of choosing AdLift for our marketing has been the rocketed lead generation. The media buying resulted in surprisingly high returns. They came up with the idea of social media marketing which turned out to be the best decision we took in this alliance.
This is a quick, effective team that really cares for their client’s success. AdLift always comes up with solutions keeping in mind our business objectives. They have been an integral part of transforming our Google Local Business listings into a vital part of our sales efforts.
Working with Adlift was fantastic! This is a process driven organization with an extremely professional team. They redesigned our entire website from scratch and ensured that it was exactly as per industry standards. Their team ensured that we got a robust head start on our online strategy from day one and we are happy to be associated with them.
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