Atin is an experienced digital leader in the areas of digital business, marketing, and transformation. He has a track record of creating strong brands, driving digital transformation, and adding economic value to seasoned and young companies.

Currently, Atin serves as the Vice President – Digital Marketing & Media at Schneider Electric, where he leads a dedicated team of professionals in product management, martech, digital marketing, media, and digital business operations across 4 countries. He focuses on driving efficiency, increasing digital satisfaction, and maximizing revenue across the organization.

Atin is a renowned industry speaker and panellist on topics related to digital customer experience, martech, and new-age marketing. He has received numerous accolades for his exceptional work in digital marketing, including being recognized among Asia’s 100 Power Leaders in Marketing and Communication 2022, Impact 100 Digital 2020 Leader, and 100 Most Innovative Martech Leaders, amongst others.