With over 20 years of extensive cross-functional experience, Kaushik specializes in digital transformation, strategizing digital road maps, driving online sales and customer service. An award-winning digital marketer, in the past, he has set up the complete Digital Business for UTI Mutual Fund and has scaled up brands like ICICI Bank, Standard Chartered Bank with his astute marketing.

He has a goal-oriented approach, with a deep knowledge of the digital landscape and BFSI sector. His keen insights, leadership skills, organizational capabilities have spurred the launching of numerous successful campaigns. He was one of the earliest adopters in India of mobile communities to reach and engage new users. A thought leader, Kaushik has written several in-depth articles that have appeared in notable publications. He also shares industry insights in his blog titled Un.wind.