Author: Rohit Rajan

November 20, 2018

8 Important KPIs to Monitor and Measure Your Content Marketing Efforts

Your job as a content marketer doesn't end after producing a carefully thought out content piece and distributing it to the audience through different channels. In fact, the most essential...

October 3, 2018

5 Content Marketing Examples You Will Be Dazzled By

Getting customer attention has never been so difficult. As customers have increased options to choose from, today, brands cannot force them to see something that doesn’t interest them. If the...

May 5, 2016

Why Content Marketing For A Startup Will Make You Question Native Advertising

Unlike traditional marketing channels, content marketing isn’t just about bringing more eyeball and has more meaning to it than what is usually talked about. For starters, native ads cost much...