Unlocking the Full Potential of AI in Paid Media Campaigns
Join Arron Goodin in an insightful session that dives into the evolving role of AI in paid media campaigns. Discover how AI-powered tools and strategies are transforming keyword optimization, audience targeting, and campaign spends while driving down customer acquisition costs (CAC). From integrating SEO and paid media to leveraging large language models (LLMs) like ChatGPT, this session uncovers actionable ways to unlock higher conversions and maximize ROI in your digital marketing efforts.