Rishabh Mahendru, VP, Client Servicing at AdLift India, has more than a decade of experience in the digital space. He began his profession in the field of SEO and worked his way up the ladder. Over the years, he has refined his SEO and content skills and gained expertise in client servicing.
Rishabh’s career has spanned across some of the giants, such as Yahoo, Max Healthcare, Yatra.com, Aditya Birla Finance Direct, and Intex, to name a few.
He has expertise in search engine marketing, content marketing, Google analytics, account planning, performance marketing and exposure to diverse industries, including Technology, Education, BFSI, FMCG and E-Commerce.
Rishabh is fond of a data-driven approach, which has played a significant role in providing him with a solid foundation in digital advertising. He believes that no great thing is created suddenly and requires excellence, a skill that takes practice.