Author: Simran Vij

October 4, 2018

Four Key Factors To Developing Content Marketing Strategy

“As advancement increases, so do the scope to use it in the business and companies,” – is a statement that is true for time immemorial. Having clear and concise strategies...

July 10, 2015

Twitter Roundup: Voices in SEO – AdLift

Looking to brush up on your understanding of SEO? Be careful, the Internet’s a noisy place. With so many people spewing their opinions everywhere, it can be hard to drown...

January 30, 2014

What is Negative SEO?

The term "negative SEO" might be something you have been hearing about recently. Once Expedia had been penalized by Google, it came to the forefront of digital marketing news, and...

March 18, 2013

Convergence of Content, SEO and Social – AdTech 2013

Last month we presented a session on the convergence of Content, SEO and Social at AdTech New Delhi. Here's the presentation along with some of the session pics with Tommy Griffith - SEO...