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Author: Ashwani Kumar

November 23, 2022

Ever Wondered How Image Alt Text Helps SEO? We Got Your Answers!

Image alt text is a bit of a dark horse in the world of SEO. With images forming an integral part of most search engine result pages, image alt text...

November 11, 2022

Canonicalization for SEO: All you need to know

There’s a lot of duplicate content out there on the internet. Sometimes it’s intentional — low-quality content is sometimes used to score a nifty site ranking on search engines. Unfortunately,...

November 2, 2022

Optimizing Google Rich Snippets for Stronger SEO

Interesting name, isn't it? Rich snippets. Inviting, like someone sharing some juicy piece of information. You might have encountered the term thrown around in the context of SEO — and...

September 24, 2022

The Why & How of Internal linking for SEO

Picture this: You have written a great blog with all the relevant keywords, pictures, alt tags, and whatnot. Then, you post it on the relevant platform. But lo! it doesn't...

September 18, 2022

Want More Link Juice for Your Website? Here’s How to Get It

There is no denying that Search Engine Optimization is an essential digital marketing tool. Simply put, effective SEO makes your website more visible, which means more traffic and thereby brings...

September 8, 2022

How to perform a SEO SWOT Analysis

If you are a modern business owner, you must be aware that content is a treasure trove of solutions when it comes to online business promotion. In fact, it’s not...

August 26, 2022

The Beginner’s Handbook to Robot txt

The robots.txt is the only file where its size doesn't matter! It may be tiny, but it has big implications for your website and can impact your ranking considerably. Understanding...

August 10, 2022

Want to Secure Your Website? Here’s How HTTPS Can Help

Security has always been a concerning issue, whether it is your home or data transfer between a user's web browser and a web server. Of course, you can hire a...

August 4, 2022

Google Business Profile: What Does It Mean?

Let’s go a little back in time to the era when the internet wasn’t as mainstream as it is today. But marketing today is a totally different ballgame! We have...

July 21, 2022

Here’s How You Can Make Domain Rating Work for You!

Have you recently launched your website and burned the midnight oil to organically increase its reach among audiences? We understand how hard it is to compete with millions of established...

July 5, 2022

White Hat SEO and Black Hat SEO: What Do These Terms Mean?

White Hat SEO and Black Hat SEO – all have a very spy v/s spy feel, don't they? Terms that have been co-opted by the SEO folks from old movies...

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