Author: Rashmi Singh

6 Influential Hashtag Movements Across the World
When Chris Messina first used the hashtag back in 2007, little did he imagine the significance and power that a mere sign will acquire in the years to come. For...

Five Practices for Creating Highly Engaging Content
It was in the 1990s that content entered the flourishing world of the internet. What began as a not-so-popular marketing strategy grew exponentially over the years. The extent of its...

Let’s catch up at Pubcon Las Vegas 2016: Prashant Puri, AdLift
Folks, I'll be speaking on "Content, Search and Social Interplay" session at Pubcon Las Vegas - Content Marketing Day on Wednesday, October 12. The session starts at 2.45PM, and I will be joined...

Top 10 ‘Can’t Miss’ Pubcon Sessions This 2016!
The entertainment capital of the world; Las Vegas is all set to witness the synergy of diverse digital marketing minds, from October 10 to October 13, 2016. Termed as a...

Optimize Your YouTube Videos (Content and Keyword Research)
In today’s post, I wanted to share some tips on optimizing your online videos, focusing on content, titles and tags. These are some of the most important elements for your...