Author: Rashmi Singh

February 28, 2019

6 Influential Hashtag Movements Across the World

When Chris Messina first used the hashtag back in 2007, little did he imagine the significance and power that a mere sign will acquire in the years to come. For...

February 22, 2019

Five Practices for Creating Highly Engaging Content

It was in the 1990s that content entered the flourishing world of the internet. What began as a not-so-popular marketing strategy grew exponentially over the years. The extent of its...

October 12, 2016

Let’s catch up at Pubcon Las Vegas 2016: Prashant Puri, AdLift

Folks, I'll be speaking on "Content, Search and Social Interplay" session at Pubcon Las Vegas - Content Marketing Day on Wednesday, October 12. The session starts at 2.45PM, and I will be joined...

October 10, 2016

Top 10 ‘Can’t Miss’ Pubcon Sessions This 2016!

The entertainment capital of the world; Las Vegas is all set to witness the synergy of diverse digital marketing minds, from October 10 to October 13, 2016. Termed as a...

March 8, 2014

Optimize Your YouTube Videos (Content and Keyword Research)

In today’s post, I wanted to share some tips on optimizing your online videos, focusing on content, titles and tags. These are some of the most important elements for your...