Author: Lyndon Bell

International SEO Checklist: Common Pitfalls and Best Practices
Global SEO is just about translation," they say. The truth is far from it. Expanding across countries demands precision and awareness of how markets behave online. International SEO creates native,...

Search Engine Optimization Budget: What You Need to Know
Around 53.3% of all website traffic comes from organic search, underscoring the importance of SEO for long-term visibility and consistent customer acquisition. SEO influences traffic, conversions, and how well a...

SEO Link-building Strategy: 7 Tips That Work
Are you aware 51% of marketers say it takes one to three months to see the impact of link-building efforts? A strong backlink profile is essential for even the best...

From Search To Assistants: Optimizing Product Content For Shopping Through ChatGPT
Picture a shopping experience where your virtual assistant remembers your preferences and instantly suggests exactly what you need. It guides you smoothly from product discovery to checkout. This is the...

Drop in SEO Rankings Across Key Pages: A Step-by-Step Triage Plan
A drop in SEO rankings can quickly disrupt even the strongest digital strategy. When key pages lose visibility, the impact becomes evident through declining traffic, weaker lead flow, and uncertainty...

Google December 2025 Core Update: Key Details Explained
Google has officially announced the rollout of the December 2025 core update, marking the third core update and the fourth confirmed Google algorithm update of the year. According to Google,...

Google Confirms Continuous Core Updates in New Documentation
Google has officially updated its core updates documentation to clarify something many have long suspected: algorithm adjustments aren't limited to the major, named updates. Alongside the large, publicly announced rollouts,...

What Led Google’s Search Charts Across the US in 2025?
What caught America's attention the most in 2025? Google searches offer the clearest view of the moments and stories people were focused on throughout the year. From major political updates...

Adobe to Acquire Semrush: What This Deal Means for Online Visibility
News from the digital marketing space has captured everyone’s attention this week. Adobe is set to acquire Semrush in a deal valued at around $1.9 billion, and the announcement has...

New Google Search Console Feature: Here’s What You Need to Know
Google has rolled out a new feature inside Search Console performance reports: custom annotations. Announced by the Search Console team on November 17, 2025, this update gives users the ability...
