Author: Lyndon Bell
Why You Can’t Like Posts on Instagram – 6 Real Fixes That Work
You double-tap. Again. Nothing. The heart doesn't light up, and your serotonin levels? Tanked. Why can't I like anything on Instagram? You whisper, clutching your phone like it betrayed you....
10 Proven Marketing Strategies for Renewable Energy Companies
In 2024, global investment in renewable energy hit a record-breaking $2.1 trillion. That’s a huge number, but many companies in this space are still struggling to stand out. Innovation is...
What is AEO and Why It Matters in 2025?
Curious about how search is evolving in 2025? Say hello to Answer Engine Optimisation (AEO). It's a fresh approach to making your content stand out for AI tools like ChatGPT...
How AI is Revolutionizing Advertising: From Personalization to Automation
Your next ad might not need a copywriter, media planner, or even a human decision. That is how fast AI is changing the rules. According to the IAB, nearly 90%...
How to Develop an Effective SEO Strategy Funnel for Long-term Success
Ever wonder why your tried-and-true SEO strategies aren’t driving the same results they used to? Search behaviors are getting more sophisticated, and businesses need to keep up. A generic approach...
Google MUVERA: Understanding the New Search Algorithm
Google’s search landscape just went through a big shift (again!) with the launch of the MUVERA Google update. Short for Multi-Vector Retrieval Algorithm, the Google MUVERA algorithm marks the beginning...
Why llms.txt Matters and How It Differs from robots.txt
Large language models (LLMs) have rewritten the rulebook for digital content, brand visibility, and online discovery. As AI platforms reshape how audiences find information, technical marketers and developers face mounting...
What is SEO Management and Why Your Website Needs It
About 68% of all online experiences begin with a search engine. That’s more than two-thirds of people heading straight to Google (or Bing, if they’re feeling adventurous) to find what...
Top Uses of AI for Business and Why They Matter
84% of business leaders say AI gives them a competitive edge. That’s not a stat, it’s a wake-up call. AI in business isn’t just a buzzword anymore. It’s the engine...
Smarter Storytelling: The Rise of AI in Public Relations
According to a study, 61% of PR professionals believe AI will significantly impact their work within the next five years. This statistic reflects a shift that's already in motion. For...