Content is king

As the month of September rolls on here in the Bay Area, our SEO agency is looking forward to two major conferences that have been circled on the calendar for months: Pubcon and’s Digital Summit. Both of these conferences bring the best of the online marketing and digital retailing industries together for great keynote presentations and inspiring roundtable discussions to transform your business efforts.Learn a little bit about each of these conferences below, and if you plan on attending either of them, we hope to see you there!

Pubcon 2015 AdLift Las Vegas

Who: Industry leaders across the online marketing sphere, including the social media, search engine optimization, digital marketing and online advertising sectors.

What: The premier optimization and social media conference focused on analyzing the future of technology as it relates to Internet marketing. Pubcon delivers a crash course of presentations, discussions and workshops for professionals in diverse industries to network, learn and share the latest happenings in the SEM space.

Where: Las Vegas Convention Center South Halls, Las Vegas, NV.

When: October 5-8

Why: Named both a Forbes “must-attend” conference and an Inc. “top conference for growing your business” conference, rejuvenate your online marketing practices through a heavy-hitting keynote lineup including Rand Fishkin of Moz, Guy Kawasaki of Canva, John Brown of Google and AdLift Co-Founder and CEO, Prashant Puri offering his latest findings on search marketing.

Takeaway: Catch Prashant in action speaking about mobile optimization, examples of mobile sites that are crushing it as well as how user-experience and certain common sense tactics are keeping sites relevant in mobile search. The session takes place Tuesday, October 6th at 3:55 p.m. If you can’t make that session, Prashant will also be participating in Pubcon Labs the next day at noon, where he’ll answer questions surrounding content marketing and technical SEO. Digital Summit 2015 AdLift

Who: 5400 professionals from over 600 esteemed companies like Barnes and Noble, Nike, Ikea, and countless others! Over 100 guest speakers and 280 exhibitors ready to demo and discuss their latest industry solutions.

What:’s a division of the National Retail Federation, aiming to connect retailers with industry professionals who know, live and breathe the digital retail world. Any and all facets of the digital retail landscape are fair game. Topics like channel convergence, retail innovation, customer acquisition and conversion, mobile, as well as dynamic and strategic marketing will be discussed in a variety of formats, such as Keynote addressesExhibitor Big Idea sessions and stimulating roundtable discussions.

Where: Pennsylvania Convention Center, Philadelphia, PA. AdLift will be at Booth 944. Come see us!

When: October 5-7, 2015

Why: To meet out-of-the-box thinkers that can inspire you to move projects and initiatives forward. Engage with professionals in sessions, at happy hours, in the expo hall, or even on the shuttle buses to make lasting relationships you can carry with you for the rest of your career. Gain new inspiration, insights and actionable tips to transform your business efforts.

Takeaway: We’ll be offering free SEO site audits at our booth, so come on by!

Come by and strike up a conversation, we’d love to hear how your SEO and digital retail efforts are going! If you won’t be able to make it, no sweat, get in touch with one of our digital marketing specialists to talk about the state of your site’s SEO.