Search Engine Optimization

December 23, 2021

Best Ways to Use Long-Tail Keywords

User experience has never been more significant than today. In the year 2021, Google's focus on intent and user experience made the use of long-tail keywords in content crucial. A...

December 8, 2021

How Do Meta Descriptions Improve CTR?

‘Meta descriptions are no longer important. They are a thing of the past.’ If some industry experts have forced you to believe in the statement above, this guide is going...

December 2, 2021

Schema Markup – The What, How and Why of It

SEO witnesses new evolutions every day. One of the latest evolutions is the schema markup. It is among the most powerful yet underutilized forms of SEO. It may be a...

October 10, 2016

Top 10 ‘Can’t Miss’ Pubcon Sessions This 2016!

The entertainment capital of the world; Las Vegas is all set to witness the synergy of diverse digital marketing minds, from October 10 to October 13, 2016. Termed as a...

September 23, 2015

Come See Us at Pubcon and Shop.Org – AdLift

As the month of September rolls on here in the Bay Area, our SEO agency is looking forward to two major conferences that have been circled on the calendar for months: Pubcon...

August 26, 2015

How to Measure SEO Success

SEO is one of those topics that immediately prompt anxious and distrusting looks from novices. It’s not that people and companies don’t believe in SEO, rather, they can’t decide if...

August 14, 2015

4 Trends in Digital Marketing – AdLift

A solid digital marketing strategy can do wonders for your business, drawing attention to your brand, increasing audience engagement, and ultimate leading to a higher conversion and sales rate. While...

August 7, 2015

5 Key On-Page Factors for SEO Beginners – AdLift

You’ve said it before: “this year I’ll get my site up to par so I can improve my search rankings and see an uptick in business.” But for some reason...

July 20, 2015

The 5 Best SEO Plugins for WordPress

As far as content management platforms go, WordPress excels in allowing users to implement their SEO tactics in a relatively straightforward manner. However, the factors that influence a site’s ranking...

July 14, 2015

Content Marketing and Its Influence On SEO

In a recent conversation with Search Engine Daily, AdLift co-founder and CEO, Prashant Puri discussed content marketing and its influence on SEO and SERP rankings. Check out what he had to...

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