Content Marketing & Strategy

October 10, 2016
by Jayson Gopi

Top 10 ‘Can’t Miss’ Pubcon Sessions This 2016!

The entertainment capital of the world; Las Vegas is all set to witness the synergy of diverse digital marketing minds, from October 10 to October 13, 2016. Termed as a...

Content for SEO
September 9, 2015
by Kapil Tiwari

3 Factors of High-Performing Content – AdLift

When you start thinking about your overall digital marketing strategy, one of the key components to nail down is your content production. At this point, it’s been well established that...

Content Marketing
July 10, 2015
by Parth Goswami

Twitter Roundup: Voices in Content Marketing – AdLift

At AdLift, we know the importance of the role that content marketing plays in a brand’s overall SEO and marketing efforts. As a top digital marketing agency, we’re constantly refining our...

Youtube Optimization
March 8, 2014
by Shailendra Mehta

Optimize Your YouTube Videos (Content and Keyword Research)

In today’s post, I wanted to share some tips on optimizing your online videos, focusing on content, titles and tags. These are some of the most important elements for your...

Duplicate Content SEO
February 21, 2014
by Himani Gulati

Duplicate Content | The What and the How

Duplicate content is a common issue within the digital marketing world; in fact, so common that rarely do we see new clients without some sort of duplicate issues not being...

Duplicate Content Penalty
June 20, 2011
by Parth Goswami

Avoiding Duplicate Content Penalty

Duplicate content is one of the most discussed, blogged, and talked about SEO topics - well, after link building, of course. Based on Google's webmaster guidelines, "Duplicate content generally refers...