What Led Google’s Search Charts Across the US in 2025?
What caught America’s attention the most in 2025? Google searches offer the clearest view of the moments and stories people were focused on throughout the year. From major political updates and trending entertainment moments to big sports highlights, new tech releases, and lifestyle shifts, the most searched thing on Google shows exactly what sparked national curiosity. Notably, the US accounted for 21.1% of Google desktop traffic worldwide, highlighting the scale of search activity in the country.
Viral stories pushed people to seek quick answers, celebrity news kept conversations going, and breakthroughs in AI and gadgets drew massive interest across all age groups. These top Google searches reveal what shaped discussions, influenced interests, and captured the country’s imagination.
We will explore the most popular keywords searched on Google and break down what truly led the search charts across the US in 2025.
Top Google Searches of 2025 in the US
Americans searched widely in 2025, showing curiosity about influential individuals, technology, politics, and viral trends. These searches not only indicate popular culture but also the topics shaping national conversation.
Influential Individuals
Among the most popular search keywords were names like Charlie Kirk, whose assassination drew one of the largest spikes in online searches. People searched to understand his influence and legacy, making him one of the most searched keywords on Google in 2025.
Rising figures such as Zohran Mamdani and Tyler Robinson also made the list of top Google searches. Musicians and internet personalities like d4vd and Erika Kirk captured attention, appearing frequently in queries about the most searched thing on Google.
Breakthrough Technologies and Gadgets
Technology searches were among the top keywords on Google. iPhone 17 was a major driver of searches as people looked for specs, release information, and reviews. AI innovations also ranked high, particularly Catch Me Up in AI Mode, which appeared repeatedly in queries about the most popular Google searches. These searches show how technology and curiosity intersected to shape online trends in 2025.
Source: apple.com
Government and Politics
Political developments dominated online searches throughout the year. The One Big Beautiful Bill Act was frequently queried as Americans sought to understand its provisions and implications. Concerns over a government shutdown also drove search traffic, making it a recurring entry in the list of most popular keywords searched on Google.
Topics like tariffs and civic movements, such as the No Kings protest, also featured prominently among the top Google keywords, reflecting the public’s engagement with current events and policy debates.
Viral and Trending Topics
Entertainment and viral phenomena were heavily searched in 2025. KPop Demon Hunters, a streaming sensation, ranked among the most popular Google searches. Similarly, trends like Labubu, a viral toy and collectible, appeared repeatedly among the most searched things on Google in 2025. These topics highlight how pop culture and novelty items captured widespread attention online.
Credit: Netflix
Major US News in the Most Popular Keywords
Major US news, including the One Big Beautiful Bill Act, tariffs, and government shutdown threats, reached a peak Google search interest of 100 in September. Baseline interest for these topics ranged from 28 to 55, reflecting national concern and global curiosity.
National Headlines
Legislative activity, such as the One Big Beautiful Bill Act, drew widespread interest and consistently ranked among the top Google searches. Economic topics like tariffs and the threat of a government shutdown were among the most popular search keywords on Google.
These searches show how Americans sought context, updates, and analysis of events shaping their daily lives.
Trending News Features
Technology-driven news was also a major factor in searches. Tools such as Catch Me Up in AI Mode prompted many Americans to learn more about AI trends, making it a frequently searched term.
Viral entertainment and cultural phenomena, including K-pop group Demon Hunters and Labubu, featured prominently on the list of most popular Google searches. Together, these searches illustrate how technology, entertainment, and news combined to dominate online interest.
US Personalities Leading the Most Searched Keywords
Searches for major US personalities like Zohran Mamdani, Tyler Robinson, etc., peaked at 100 in late September, with baseline interest ranging between 20 and 60.
Rising Figures and Influencers
Emerging figures like Zohran Mamdani, Tyler Robinson, d4vd, and Erika Kirk dominated queries about rising personalities. They appeared in searches for the most popular Google keywords as Americans sought insights into their work, influence, and public appearances.
Even unusual names such as Pope Leo XIV appeared in searches, illustrating the diversity of public curiosity. These individuals collectively shaped the list of top Google keywords for the year.
Celebrity Passings
Celebrity deaths were also major search drivers. Notable passings included Gene Hackman, Ozzy Osbourne, Anne Burrell, and Diane Keaton. These searches consistently appeared among the most popular search keywords, reflecting public interest in both grief and remembrance.
Entertainment in the Most Popular Google Searches
The entertainment industry influenced Google searches, from movies and TV shows to music and celebrity news. Searches for entertainment in the US, including viral phenomena like K-pop group Demon Hunters and Labubu, peaked at 100 in late July, with baseline interest near 0–5.
Popular Actors
Actors such as Pedro Pascal, Malachi Barton, Walton Goggins, Pamela Anderson, and Charlie Sheen were among the most searched in 2025. Queries often included updates on projects, interviews, and personal milestones, making these names some of the most searched keywords on Google.
Trending Movies
Popular films like KPop Demon Hunters, Sinners, The Minecraft Movie, Happy Gilmore 2, and Thunderbolts attracted widespread attention. These movies appeared in searches for the most popular keywords as Americans looked for trailers, reviews, and streaming options.
TV Shows Dominating Streaming
Streaming series captured large audiences. Shows like The Hunting Wives, The White Lotus, The Pitt, The Summer I Turned Pretty, and Squid Game were among the most searched words on Google. Viewers were interested in cast information, episode summaries, and fan discussions, reflecting the cultural influence of streaming platforms.
Popular Casts and Reunions
Popular show casts, including KPop Demon Hunters, The Hunting Wives, Nonnas, Ransom Canyon, and MobLand, were frequent search entries. Reunions such as Love Island, Baddies Midwest, The Secret Lives of Mormon Wives, Baddies Africa, and Love is Blind Season 8 appeared among the most searched things on Google. This illustrates the public’s fascination with nostalgia and celebrity culture.
Sports in the Most Popular US Google Searches
Sports dominated Google searches as Americans followed athletes, teams, and competitions throughout 2025. The peak interest value for sports in the USA is 100 in early November, with earlier notable spikes around 60–70 in mid-July and late October 2025
Popular Athletes
Athletes like Shedeur Sanders, Terence Crawford, Cooper Flagg, Cam Skattebo, and Micah Parsons were among the most searched keywords on Google. Fans sought career updates, performance stats, and interviews, making them central to the top Google searches of the year.
Credit: ESPN
Trending Teams
Team searches reflected interest in both domestic and international sports. Seattle Mariners, Oklahoma City Thunder, Indiana Pacers, Toronto Blue Jays, and Paris Saint-Germain F.C. appeared frequently in the most popular Google keywords, showing fans’ engagement with teams across multiple sports.
Gaming and Internet Trends in the Most Searched Keywords
Digital culture and gaming shaped online searches, from AI innovations to popular video games. The peak interest reached 100 around early November 2025, with baseline levels staying around 5–10 for most of the year.
Popular Games
Games like Clair Obscur: Expedition 33, Battlefield 6, Hollow Knight: Silksong, ARC Raiders, and The Elder Scrolls IV: Oblivion Remastered were frequently searched. These queries made the games part of the most popular Google searches, reflecting both casual and competitive gaming interest.
Viral Internet Trends
Viral content and AI-related trends dominated online searches. Searches for AI action figure, AI Barbie, Holy airball, AI Ghostface, and AI Polaroid appeared in the list of most popular Google keywords. These terms captured attention for their novelty, humor, and technological relevance, making them among the top Google keywords of 2025.
US Music and Podcasts in the Most Popular Google Searches
Music and podcasts were central to Americans’ online habits in 2025. Interest in music and podcasts in the US soared in early November, reaching a peak of 100, reflecting Americans’ growing enthusiasm for audio entertainment.
Popular Musicians
Artists like d4vd, KATSEYE, Bad Bunny, Sombr, and Doechii were consistently searched throughout the year. They were part of the most popular search keywords, reflecting ongoing interest in music culture.
Trending Songs
Popular tracks, including Wood by Taylor Swift, DTFM by Bad Bunny, Golden by HUNTR/X, The Fate of Ophelia, and Father Figure by Taylor Swift, were frequently searched. These songs appeared in lists of the most popular Google searches as fans sought lyrics, music videos, and streaming platforms.
Popular Podcasts
Podcasts also featured in the top searches. New Heights, The Charlie Kirk Show, IMO with Michelle Obama and Craig Robinson, This Is Gavin Newsom, and Good Hang with Amy Poehler were frequently searched for and appeared on the list of most popular search keywords.
Credit: imopod.com
Food and Lifestyle in the Top Google Keywords
Culinary, travel, and lifestyle trends influenced searches in 2025.
Viral Dishes
Popular dishes included Hot honey cottage cheese sweet potato beef bowl, Dumpling bake, Cabbage boil, Iceberg lettuce salad, and Carrot salad. These terms appeared among the most popular keywords searched on Google as Americans explored new recipes and dining trends.
Travel Itineraries
Travel-related searches highlighted interest in destinations such as Boston, Seattle, Tokyo, New York, and Prague, which appeared among the top Google keywords.
Mocktails and Drinks
Trendy beverages like Monocane, Sunrise, Lavender lemon drop, Blackberry Bramble, and Dirty soda ranked among the most searched keywords on Google, reflecting evolving lifestyle interests.
Concert Outfits and Fashion Trends
Searches for concert and fashion trends included Cowboy Carter, KATSEYE, Katy Perry, Lady Gaga, and Benson Boone. These appeared among the most popular Google searches as fans looked for inspiration from celebrity styles.
Youth and Internet Slang
Viral slang terms such as 67, Sigma, 41, Skibidi, and Ohio frequently appeared in searches, highlighting the influence of internet culture on the most searched word in Google.
Hum to Search
Music discovery via hum-to-search was prominent in 2025. Queries for Golden by HUNTR/X, Ordinary by Alex Warren, Anxiety by Doechii, Love Me Not by Ravyn Lenae, and NOKIA by Drake ranked among the most popular Google keywords, showing interest in discovering new music quickly.
US Travel and Local Searches in the Popular Google Keywords
Location-based searches reflected Americans’ interest in books, transit, and outdoor recreation.
Bookstores
Popular searches included Powell’s City of Books in Portland, Strand Book Store in New York, The Last Bookstore in Los Angeles, Kinokuniya New York, and Stanford University Bookstore, all appearing in lists of most popular Google searches.
Credit: https://www.powells.com/
Transit Stations
Transit locations like Grand Central Terminal, Penn Station, Port Authority Bus Terminal, Newark-Penn Station, and Chicago Union Station were frequent queries, appearing in the top Google keywords.
State Parks and Campgrounds
Searches for Watkins Glen State Park, Valley of Fire State Park, Liberty State Park, Starved Rock State Park, and Silver Falls State Park were common. Campgrounds, including Ginnie Springs Outdoors, Ocean Lakes Family Campground, Mather Campground, Disney’s Fort Wilderness, and Chalk Bluff River Resort, also featured in the most popular search keywords.
Mirror to Nation’s Passions and Priorities
The most popular Google searches in 2025 reveal the topics Americans cared about most. From political developments and news events to entertainment, sports, gaming, music, lifestyle, and viral internet trends, searches reflected curiosity, concern, and shared cultural experiences.
The list of most popular keywords searched on Google provides a comprehensive snapshot of the interests that shaped 2025 and shows how online activity mirrors the nation’s passions and priorities.
