YouTube: A Social Media Platform or Something More?
Every day, over 3.7 million videos hit YouTube. That’s 271,000+ hours of content daily—more than anyone could watch in a...
Google AI Mode Is Changing the Game. Is Your Brand in the Conversation? By Prashant Puri, CEO & Co-Founder, AdLift
By Prashant PuriGoogle’s New AI Mode: All you need to know. Search has fundamentally changed. Again. On May 20, 2025, Google officially rolled out AI Mode to...
Banned Hashtags: The Hidden Threat to Your Social Media Growth
Imagine this—you’ve spent hours curating the perfect Instagram post. The lighting is flawless, the caption is on point, and you’ve...
AI And SEO: Will Google Penalize AI Content? Here’s The Real Story
Everyone’s talking about it—AI for content creation. It’s fast, scalable, and honestly? It’s changing the game. But here’s the elephant...
Google Ranking Factors in 2025 – Insights from 1000+ Websites
Backlinks or Content? The Truth Is in the Data. SEO advice is everywhere—but what actually drives results? To find out,...
How do I Verify My Business on Google to Ace Local SEO?
Let’s start with a brutal truth: If your business isn’t showing up on Google, you don’t exist. Okay, that might...
The Pros and Cons of Pay For Performance SEO
What if you only had to pay for SEO when it actually worked? No monthly fees, no empty promises. Just...
