Our Blog

Threads vs. Twitter: Where Should Marketers Focus in 2025?

Social media never sleeps—and in 2025, neither do marketers. As platforms evolve and new contenders rise, we’re all asking the same thing: Where should we...

Calendar Icon
April 28, 2025
Navigating the Web: A Guide to “Search Google or Type a URL”

Navigating the Web: A Guide to “Search Google or Type a URL”

The internet plays an important role in our everyday routine, enabling us to connect with individuals, locations, and objects globally....

May 12, 2023 | Swati Singh
Read Article
7 Strategies to Improve Your SaaS Content Strategy

7 Strategies to Improve Your SaaS Content Strategy

The SaaS content industry has experienced tremendous growth in recent years, with more businesses leveraging cloud-based solutions to streamline their...

May 11, 2023 | Swati Singh
Read Article
How To Write Like a Pro With Free Blog Outline Generators

How To Write Like a Pro With Free Blog Outline Generators

Blogging has become essential for businesses and individuals looking to build a brand or share their ideas with a global...

May 11, 2023 | Swati Singh
Read Article
How to Use ‘People Also Ask’ to Improve Your User Experience

How to Use ‘People Also Ask’ to Improve Your User Experience

In this ever-expanding digital age, prioritizing user experience is crucial for businesses. To enhance user experience, leveraging Google’s “People Also...

May 11, 2023 | Tooba Hashmi
Read Article
Lights, Camera, Conversion! How to Use Video Marketing to Boost Sales

Lights, Camera, Conversion! How to Use Video Marketing to Boost Sales

If you’re aiming to increase your sales, utilizing video marketing can be a viable option. It involves using videos to...

May 11, 2023 | Tooba Hashmi
Read Article
A Step-by-Step Guide to Google SERP Analysis

A Step-by-Step Guide to Google SERP Analysis

As the owner of a website or an online business, one of the most important things you can do is...

May 10, 2023 | Tooba Hashmi
Read Article
DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article
All Categories
Get in Touch