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Banned Hashtags: The Hidden Threat to Your Social Media Growth

Banned Hashtags: The Hidden Threat to Your Social Media Growth

By Dhanya Chawla

Imagine this—you’ve spent hours curating the perfect Instagram post. The lighting is flawless, the caption is on point, and you’ve added what you think are...

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April 25, 2025
Keyword Mapping: Organizing Your Content Strategy for Maximum Impact

Keyword Mapping: Organizing Your Content Strategy for Maximum Impact

As a leading provider of SEO and copywriting services, we understand the importance of effective keyword mapping in developing a...

Mar 29, 2023 | Tooba Hashmi
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Mastering Off-Page SEO with Guest Blogging and Influencer Outreach

Mastering Off-Page SEO with Guest Blogging and Influencer Outreach

Off-page SEO is a crucial aspect of search engine optimization that involves all activities performed outside of a website to...

Mar 29, 2023 | Tooba Hashmi
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Breaking Down Page Authority: The Anatomy of a High-Ranking Webpage

Breaking Down Page Authority: The Anatomy of a High-Ranking Webpage

In today’s digital world, having a strong online presence is essential for businesses to succeed. Search engine optimization (SEO) plays...

Mar 29, 2023 | Prakriti Saxena
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Maximizing Your WordPress SEO: Tips and Best Practices

Maximizing Your WordPress SEO: Tips and Best Practices

As a website owner or content creator, you know how important it is to have your website rank high in...

Mar 27, 2023 | Prakriti Saxena
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How to Choose the Right Influencers for Your Endorsement Marketing Campaign

How to Choose the Right Influencers for Your Endorsement Marketing Campaign

In the modern epoch of digitalization, social media influencers have emerged as potent tools for marketers. These influencers have the...

Mar 27, 2023 | Tooba Hashmi
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Incorporating Video into Your Content Marketing Campaign

Incorporating Video into Your Content Marketing Campaign

In today’s fast-paced digital world, it’s important to stay ahead of the curve when it comes to content marketing. One...

Mar 24, 2023 | Tooba Hashmi
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article