New Year, New Google Core Update
Google has come out with its first Core Update of 2023. The March 2023 broad core update is here and...
Surviving Zero-Click Search: How to Win When Google Keeps the Traffic By Prashant Puri, CEO & Co-Founder, AdLift
By Prashant PuriBack in the day (yeah, I am now called an SEO ‘veteran’!), winning on Google meant ranking #1. You showed up, you got the click,...
8 On-Page SEO Factors You Need to Implement Today
As a website owner or digital marketer, you must be familiar with the importance of Search Engine Optimization (SEO) for...
Building a Successful Blog Content Marketing Plan
As the digital age progresses, the world of marketing has shifted from traditional marketing methods to a more content-based approach....
How to Use Influencer Marketing Tools to Measure Campaign Success
In today’s age, the concept of influencer marketing has become quite the sensation, providing brands with an effective method to...
The Best Digital Marketing Tools for Beginners
Digital advertising has become a vital element for companies to target their desired audience and enhance their online presence. Nevertheless,...
Crafting Compelling Content: Tips and Tricks for Effective Content Marketing
As content creators and marketers, we understand the importance of crafting compelling content that resonates with our target audience. In...
