Farewell, Skype: It’s the End of an Era
Ah, Skype. The OG of internet calls. The app that turned long-distance relationships into pixelated love stories, transformed awkward job...
2025: The Year We Raised the Bar
By Indrani Pati2025 was a year we will never forget. At AdLift, we set out to do more than grow. We wanted to challenge ourselves, push boundaries,...
2024: A Year to Remember at AdLift!
What a year it’s been at AdLift! If we could sum it up in one word, it would be “unforgettable.”...
Is Your Content Strategy Working for You — or Against You?
Content is king — we’ve heard this a million times. But what happens when the king’s army isn’t delivering results?...
From Creation to Conversion: How to Measure Content Performance for Growth
Creating content that dazzles is only half the battle – the real game is in measuring its success. Ever wondered...
Create Content that Connects: Target the Most Searched Topics on YouTube
In 2023, YouTube was the most searched thing on Google. It drove around 2.1 billion traffic every month! Now imagine...
Write Right: How Pillar Content Pages Can Revolutionize Your Content Marketing
Content marketing is an important part of digital marketing. However, the way we approach it has changed over time. Nowadays,...
