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Amazon SEO Strategy: Elevate Rankings and Sales with Proven Tactics

Listing a product on Amazon is just the starting point. With over 9.7 million sellers competing for attention, standing out takes more than simply going...

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May 2, 2025
The Rise of Ghost Malls: Why E-commerce SEO is Now Mission-Critical

The Rise of Ghost Malls: Why E-commerce SEO is Now Mission-Critical

The retail landscape in India is undergoing a dramatic shift. A recent Knight Frank Report highlights this change, revealing a...

May 20, 2024 | Manisha Desai
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Understand the Path to Purchase with a Customer Journey Map

Understand the Path to Purchase with a Customer Journey Map

How well do you know your customers? Do you know what makes them tick? What factors affect their purchase decisions?...

May 8, 2024 | Anjali Jaiswal
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Predicting Google Rankings in 2024: Trends and Insights

Predicting Google Rankings in 2024: Trends and Insights

As we enter 2024, it is becoming increasingly important to achieve mastery in Google rankings for online success. To stay...

Apr 27, 2024 | Anjali Jaiswal
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What is Chat GPT? Exploring AI Chatbots

What is Chat GPT? Exploring AI Chatbots

Ever imagine having a conversation with a computer program that feels strangely real? That’s the power of AI chatbots, and...

Apr 26, 2024 | Kunal Nayyar
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The Role of Website Cookies: Understanding Their Functionality

The Role of Website Cookies: Understanding Their Functionality

Have you ever wondered how a website remembers your login information, keeps track of items in your shopping cart, or...

Apr 26, 2024 | Anjali Jaiswal
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Reaching Your First 5k Followers on YouTube: Strategies for Success

Reaching Your First 5k Followers on YouTube: Strategies for Success

Ever dreamt of building a thriving YouTube channel with a dedicated audience of thousands? The good news is that the...

Apr 25, 2024 | Prakriti Saxena
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article
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