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Banned Hashtags: The Hidden Threat to Your Social Media Growth

Banned Hashtags: The Hidden Threat to Your Social Media Growth

By Dhanya Chawla

Imagine this—you’ve spent hours curating the perfect Instagram post. The lighting is flawless, the caption is on point, and you’ve added what you think are...

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April 25, 2025
SEO in 2025: Adapting to a Changing Search Landscape By Prashant Puri, CEO & Co-Founder, AdLift

SEO in 2025: Adapting to a Changing Search Landscape By Prashant Puri, CEO & Co-Founder, AdLift

SEO in 2025 is undergoing one of its most transformative phases. With the rise of AI, evolving user behaviours, and...

Jan 3, 2025 | Prashant Puri
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Understanding the Google December 2024 Spam Update: What You Need to Know

Understanding the Google December 2024 Spam Update: What You Need to Know

Google has released the December 2024 Spam Update, a significant search algorithm change aimed at refining the search experience. This...

Dec 31, 2024 | Dhanya Chawla
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Beware of Ongoing Scams Involving Fake AdLift Representatives

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and...

Dec 31, 2024 | Dhanya Chawla
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Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,...

Dec 30, 2024 | Dhanya Chawla
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Facebook vs Twitter: Which Platform Wins for Your Marketing Goals?

Facebook vs Twitter: Which Platform Wins for Your Marketing Goals?

Did you know Facebook boasts nearly 3 billion monthly active users, while Twitter is home to over 300 million active...

Dec 30, 2024 | Kunal Nayyar
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Discover the Top Digital Marketing Strategies for 2025

Discover the Top Digital Marketing Strategies for 2025

dThe Software as a Service (SaaS) industry has been on an extraordinary growth trajectory over the last decade, with expectations...

Dec 30, 2024 | Dhanya Chawla
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DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article