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Our Blog

Pinterest SEO Tips to Boost Your Pins

Pinterest SEO Tips to Boost Your Pins

By Anjali Jaiswal

Did you know Pinterest drives 33% more referral traffic than Facebook? Surprising, right? While most people see Pinterest as a hub for recipes, DIY ideas,...

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June 23, 2025
How to Measure SEO Success

How to Measure SEO Success

SEO is one of those topics that immediately prompt anxious and distrusting looks from novices. It’s not that people and...

Aug 26, 2015 | Narayan Verma
Twitter Roundup: August Voices in SEM

Twitter Roundup: August Voices in SEM

Ah, search engine marketing (SEM), the less handsome, but more faceted older brother to organic search engine optimization (SEO). Search...

Aug 18, 2015 | Parth Goswami
4 Trends in Digital Marketing – AdLift

4 Trends in Digital Marketing – AdLift

A solid digital marketing strategy can do wonders for your business, drawing attention to your brand, increasing audience engagement, and...

Aug 14, 2015 | Anil Sumra
The 5 Best SEO Plugins for WordPress

The 5 Best SEO Plugins for WordPress

As far as content management platforms go, WordPress excels in allowing users to implement their SEO tactics in a relatively...

Jul 20, 2015 | Siddhartha Pundir
DIGITAL MARKETING

The Best Competitor Analysis Tools for Smart Marketers

You know what they say, your competitors are your best teachers, especially if you know where to look. And in…

June 20, 2025 | Dhanya Chawla Read Article

What is PR in Marketing and Why Does it Matter?

Public relations isn't just about getting featured in the news anymore; it's about owning the narrative. In a world where…

June 20, 2025 | Dhanya Chawla Read Article

Best Time to Post on YouTube in 2025: What Data Say

Let’s be honest, YouTube might not be the wild west it once was, but timing still rules the algorithmic rodeo.…

May 29, 2025 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article