...

Our Blog

Banned Hashtags: The Hidden Threat to Your Social Media Growth

Banned Hashtags: The Hidden Threat to Your Social Media Growth

By Dhanya Chawla

Imagine this—you’ve spent hours curating the perfect Instagram post. The lighting is flawless, the caption is on point, and you’ve added what you think are...

Calendar Icon
April 25, 2025
Creating the Best URL structure for Website Navigation

Creating the Best URL structure for Website Navigation

The first step after nailing down the concept of your website is to finalize the URL structure. The URL, which...

Oct 11, 2011 | Parth Goswami
Read Article
SEO FOR STARTUPS

SEO FOR STARTUPS

choix, vous serez rassuré de savoir ce que vous voulez le plus. Pour ceux qui ont du budget serré, faites...

Jul 16, 2011 | Ankita Singh
Read Article
SEO Competitive Analysis – Know Your Competition

SEO Competitive Analysis – Know Your Competition

“The ability to learn faster than your competitors may be the only sustainable competitive advantage.” – Geus, Arie de SEO...

Jun 28, 2011 | Parth Goswami
Read Article
Avoiding Duplicate Content Penalty

Avoiding Duplicate Content Penalty

Duplicate content is one of the most discussed, blogged, and talked about SEO topics – well, after link building, of...

Jun 20, 2011 | Madhumita Raha
Read Article
DIGITAL MARKETING

Advertising Trends 2025: What Decision-Makers Need to Know 

The advertising industry in India is undergoing a transformative phase driven by rapid digital adoption, changing consumer behaviors, and evolving…

February 12, 2025 | Manisha Desai Read Article

Beware of Ongoing Scams Involving Fake AdLift Representatives

We want to alert the public about a concerning scam where fraudsters are impersonating AdLift representatives to deceive individuals and…

December 31, 2024 | Dhanya Chawla Read Article

Dermatology Marketing Made Easy: Proven Techniques to Grow Your Client Base

Marketing plays a very impactful role in growing a successful dermatology clinic. While excellent services and patient care are essential,…

December 30, 2024 | Dhanya Chawla Read Article
PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

March 4, 2025 | Manisha Desai Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 26, 2024 | Kunal Nayyar Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Kunal Nayyar Read Article