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Digital Marketing

March 8, 2024

Creating an inclusive experience for women in tech – a conversation with Ester Martinez

Join us in conversation with Ester Martinez the CEO & Founder of People Matters, Asia’s largest community and media platform for HR & talent leaders. As a visionary leader and...

March 4, 2024

Global Reach, Local Impact: The Geographical Advantages of Digital Marketing

Global Reach, Local Impact: The Geographical Advantages of Digital Marketing In today's interconnected world, businesses of all sizes are recognizing the digital marketing benefits. It offers a unique blend of...

March 4, 2024

Core Functions of Marketing: What Every Business Should Know

Core Functions of Marketing: What Every Business Should Know In the bustling marketplace of today, understanding the core functions of marketing is crucial for any business aiming to thrive and...

March 4, 2024

From Novice to Pro: An In-Depth Guide on How to Use Bard

Starting your journey with Bard (now known as Gemini) might seem a bit tricky at first, but don't worry, we've got you covered. This guide is here to simplify how...

Deploy a Google Tag within Tag Manager
August 31, 2023

Google Update! Deploy a Google Tag within Tag Manager

We know that reading the term ‘Google Update’ can lead to some serious levels of anxiety, especially at the rate at which Google has been rolling them out!  But fear...

Google Ads Account Creation Made Easy
August 25, 2023

Getting Started with Google Ads: Account Creation Made Easy

Do you see ads whenever you search for a query on Google? If yes, then you must know about Google ads. Every second, Google answers billions of queries relentlessly, and...

Visual Communication
August 22, 2023

The Art of Visual Communication: Understanding Creative Designing

We live in a world that is filled with constant visual stimuli. Here, every scroll, every click, and every glance is an invitation to a visual feast. Amid this, creative...

From Clicks to Cash
August 21, 2023

From Clicks to Cash: Driving High ROI with Digital Marketing

So, you know how everything's all fast-paced and connected nowadays? Well, that's where a digital marketing agency swoops in changing how businesses chat with their peeps and make that sweet...

June 28, 2023

The Complete Guide to B2C Digital Marketing Strategies

In the digital age, B2C (Business-to-Consumer) companies must have effective digital marketing strategies, including B2C content marketing, to connect with and engage their target audience. With a plethora of online...

social media calendar
June 26, 2023

The AdLift Social Media Calendar 2023

Did you know that there is a ‘eat Ice-cream for breakfast day?’ or a ‘stay under a blanket all day’ day? (Okay, we made that one up!) Quirky days aside,...

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