Make Sure Your Website is Mobile-Friendly
According to the initial ‘Mobilegeddon’ update that released on 21st April 2015, mobile-friendliness has been a significant ranking factor in...
Farewell, Skype: It’s the End of an Era
By Manisha DesaiAh, Skype. The OG of internet calls. The app that turned long-distance relationships into pixelated love stories, transformed awkward job interviews into even more awkward...
Insurance in India and Gaps in Insurance Promotion
“Insurance should be perceived not only as a protection mechanism but more importantly as a partnership that allows individuals and...
How Not To Work on the Weekends?
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If Content is King, Writers are Warriors!
“If writers wrote as carelessly as some people talk, then adhasdh asdglaseuyt[bn[ pasdlgkhasdfasdf.” – Lemony Snicket Some of the...
Content Marketing: Water Only What Waters You Back!
The heart of any business lies in marketing. It is the core function that helps in reaching out to the...
Influencer Marketing in The Digital Age
First things first, what is Influencer Marketing? Marketing that focuses on using influencers to deliver a brand’s message to the...
