The Basics of Canonical Tags
One of the most common technical SEO pitfalls that we see is misuse (or non-use) of canonical tags. Canonical tags...
Remember when cramming a webpage with exact-match search terms was the key to ranking? We all remember that old playbook. The traditional era of excessive...
Competitive Analysis – How are your SERP Competitors Performing?
Developing a good competitive analysis strategy can be key to laying out a solid basis for your optimization strategy. The...
Been hit with a Penguin Penalty? Clean up those backlinks!
Has your site been hit with a penalty from Google as a result of the notorious Penguin Updates? If so,...
Mobile Search & Marketing – Pubcon New Orleans 2013
AdLift was at Pubcon New Orleans and we loved it! Here’s our presentation on Mobile Search & Marketing – hope...
How Rich Snippets can add Value to your Site
Searching for information on Google can sometimes be a trying task, a sea of sitelinks and meta descriptions flood SERPs....
FOUND Conference Heads To Silicon Valley on April 2
After kicking off the new conference series last month in New York City, the FOUND conference, a production of Ginzamarkets, Inc. is...
