Pros and Cons of Human Generated vs AI Generated Content
In today’s digital era, content creation is crucial in various industries, from marketing and journalism to entertainment and education. With...
Google AI Mode Is Changing the Game. Is Your Brand in the Conversation? By Prashant Puri, CEO & Co-Founder, AdLift
By Prashant PuriGoogle’s New AI Mode: All you need to know. Search has fundamentally changed. Again. On May 20, 2025, Google officially rolled out AI Mode to...
The Benefits of Using AI in Your SEO Efforts
Search engine optimization (SEO) is essential to any successful online presence. As technology grows, so does the way we approach...
Achieving SEO Mastery with ChatGPT Prompts: Tips and Tricks
In today’s digital age, search engine optimization (SEO) plays a pivotal role in boosting a website’s visibility and attracting organic...
10 Key Differences between GA4 vs Universal Analytics
Google Analytics 4 (GA4) and Universal Analytics are two different versions of Google’s analytics platform. Each GA4 vs Universal Analytics...
From Image to Insight: Uncovering Google’s ‘About this Image’ Feature
In the vast ocean of information – Internet- visual content, especially images, has always been integral for capturing attention and...
The Future is Here: Google’s Search Labs Pioneering the Next Era of Search
In its pursuit of enhancing user experience by providing relevant search results, Google has recently unveiled an exciting initiative called...
