Paid Marketing
Creating a Winning Paid Media Strategy: A Step-by-Step Guide for Success
In today's digital age, having a winning paid media strategy is essential for driving traffic and conversions. However, creating an effective paid media strategy that delivers measurable results can be...
Target your Converting Customers with the right LinkedIn Ads
The internet is a pretty noisy place, and if your online presence involves any work on the choppy seas of social media, it can often feel like you’re shouting at...
Your Handbook to Creating Rich Media Ads
Attracting and retaining your targeted audience does not always come easy. Simple banner ads and plain advertising are no longer enough to engage your consumers. As consumers evolve with the...
Confused About Ad Retargeting? Look How it Works
Picture this: every website visitor buys your products, downloads your eBooks, signs up for your newsletter or does anything you consider a goal. Sounds ideal, isn't it? We all know...
What is PPC? Here is How it Works
PPC, or pay-per-click advertising, is an excellent way to gain some visibility in the noisy world of the internet. However, it can seem a little daunting, especially when your hard-earned...
The Truth About Negative Keywords
Imagine setting up a new business where you sell furniture. Yaay! You decide to set up ads and target the term 'console'. Now, some of the clicks on your ad...
6 Benefits of Using Google AdWords
The breakout of novel coronavirus in March 2020 has changed our world in more ways than one. It has altered the foundations of the basic structure of our society by...
