Search Engine Optimization

Optimizing For Google AI Overviews: What Marketers Need To Know

By Prashant Puri

Prashant Puri, CEO & Co-Founder of AdLift, drives digital transformation with content strategies and data-driven marketing solutions. It’s now a given that Google loves keeping...

November 19, 2024

SEO FOR STARTUPS

choix, vous serez rassuré de savoir ce que vous voulez le plus. Pour ceux qui ont du budget serré, faites...

Jul 16, 2011 | Lyndon Bell

SEO Competitive Analysis – Know Your Competition

“The ability to learn faster than your competitors may be the only sustainable competitive advantage.” – Geus, Arie de SEO...

Jun 28, 2011 | Arron Goodin

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DIGITAL MARKETING

Is Wix Good for SEO? Pros, Cons, and Tips

When it comes to building a website, one big question often pops up: Which platform will help me rank on…

July 15, 2025 | Lyndon Bell Read Article

What Is Subliminal Advertising? Meaning, Uses and Examples

Ever watched an ad and felt like it got to you without you even realizing it? Welcome to the intriguing…

July 15, 2025 | Lyndon Bell Read Article

The Best Competitor Analysis Tools for Smart Marketers

You know what they say, your competitors are your best teachers, especially if you know where to look. And in…

June 20, 2025 | Lyndon Bell Read Article

PAID MARKETING

Programmatic Advertising: Stop Just Talking About It, and Start Driving Real Growth (A Business Leader’s Guide to Cutting Through the Hype)

"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…

February 28, 2025 | Lyndon Bell Read Article

The Art of Naming Conventions in Marketing Campaigns: Best Practices for Clarity and Success

The name of a campaign might seem like a small detail. However, establishing clear and consistent campaign naming conventions is…

December 30, 2024 | Lyndon Bell Read Article

What is Meme Marketing? How to Tap Into Viral Culture

Meme marketing has quickly become one of the most engaging and powerful tools for brands seeking to connect with online…

September 4, 2024 | Lyndon Bell Read Article

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