SEO
Want to Secure Your Website? Here’s How HTTPS Can Help
Security has always been a concerning issue, whether it is your home or data transfer between a user's web browser and a web server. Of course, you can hire a...
Google Bard: Going Beyond the Basics
As the OG of bards, Shakespeare once said, "all the world's a stage," and Google has made it a reality with its new AI tool, BARD. When you think of...
Maximize Your Search Visibility: A Guide to Implementing Rich Snippets
When it comes to search engine optimization (SEO), there are many different strategies and techniques that you can use to improve your website's visibility and ranking. One of the most...
Google Search in a Year: What Americans Searched for in 2022
2022 has been a whirlwind of a year. And amid all the good and the bad that happened, one thing Americans did not do was break their streak of completing...
Learn How to E-A-T for Google
E-A-T is a marketing essential, but if it is the first time you have heard that term, let us help you understand what it really is and why it matters...
Google December 2022 Link Spam Update Rolling Out Now
Google is now leveraging the power of SpamBrain to neutralise the impact of unnatural links on search results. SpamBrain – Google's spam prevention AI system – is being upgraded to...
Google Rolls Out December 2022 “Helpful Content” Update
In the works since 5th December, Google has rolled out its December 2022 “helpful content” system update. It is the first major update since the release of the August 2022...
Ever Wondered How Image Alt Text Helps SEO? We Got Your Answers!
Image alt text is a bit of a dark horse in the world of SEO. With images forming an integral part of most search engine result pages, image alt text...
Canonicalization for SEO: All you need to know
There’s a lot of duplicate content out there on the internet. Sometimes it’s intentional — low-quality content is sometimes used to score a nifty site ranking on search engines. Unfortunately,...
Optimizing Google Rich Snippets for Stronger SEO
Interesting name, isn't it? Rich snippets. Inviting, like someone sharing some juicy piece of information. You might have encountered the term thrown around in the context of SEO — and...
