7 Best Practices To Manage Errors in Google Search Console
When managing your website’s search engine optimization (SEO), ensuring a smooth user experience is essential. One common issue that can...
Google AI Mode Is Changing the Game. Is Your Brand in the Conversation? By Prashant Puri, CEO & Co-Founder, AdLift
By Prashant PuriGoogle’s New AI Mode: All you need to know. Search has fundamentally changed. Again. On May 20, 2025, Google officially rolled out AI Mode to...
How to Create SEO-Friendly Product Descriptions for Your Online Store
In today’s competitive online marketplace, having compelling product descriptions is crucial to attract customers and improve your online store’s visibility....
How to Create an Effective Google Data Studio Report in 5 Easy Steps
Prepare yourself for a mind-boggling journey into the realm of data visualisation and analysis with the game-changing Google Data Studio...
Tackling Search Spam with Google’s New Report Form
In an effort to improve the overall quality of search results, Google released its new spam report form. This updated...
Top Google Ad Mistakes to Avoid in Local PPC Strategy
Google Ads is a powerful platform for local companies to reach their target audience and boost website traffic. However, without...
How AI Influencers are Changing the Marketing Landscape
Artificial Intelligence (AI) has revolutionised various industries, and the field of marketing is no exception. One of the latest trends...
