Customer Acquisition 101: Building a Loyal Client Base
As markets become saturated and consumer expectations rise, companies are challenged to find innovative ways to attract and retain new...
Google AI Mode Is Changing the Game. Is Your Brand in the Conversation? By Prashant Puri, CEO & Co-Founder, AdLift
By Prashant PuriGoogle’s New AI Mode: All you need to know. Search has fundamentally changed. Again. On May 20, 2025, Google officially rolled out AI Mode to...
How User Experience Directly Impacts SEO Rankings: Key Factors to Consider
User Experience (UX) has evolved from a secondary aspect to a cornerstone of modern Search Engine Optimization (SEO). Previously, SEO...
Core Web Vitals and SEO: How to Optimize for a Faster Website?
Today, achieving higher rankings in search results isn’t just about using the right keywords; it’s about delivering a seamless, fast,...
What is Schema Markup? Strategies to Use it for Better SEO Performance
72.6% of pages on the first page of Google use schema. Schema markup is a form of structured data that...
How to Attract Customers? Steps to Turn Visitors into Loyal Clients
In the digital world of 2024, competition for customer acquisition is more intense than ever. Businesses are always on the...
Mastering Digital Advertising: Tips for Maximum Impact
Today, businesses can no longer rely solely on traditional marketing methods to reach their audience. With consumers spending more time...
