How To Handle Pagination
What is Pagination? Pagination occurs when you have related content on multpiple pages. For example, if you have an e-commerce...
Surviving Zero-Click Search: How to Win When Google Keeps the Traffic By Prashant Puri, CEO & Co-Founder, AdLift
By Prashant PuriBack in the day (yeah, I am now called an SEO ‘veteran’!), winning on Google meant ranking #1. You showed up, you got the click,...
How To Create a PPC Landing Page
Are you driving visitors to your site or page but having trouble getting them to convert? If your PPC campaign...
Our Favorite SEO Tools
There’s a plethora of tools out there for us digital marketers. When I started in this industry it took me...
What is Negative SEO?
The term “negative SEO” might be something you have been hearing about recently. Once Expedia had been penalized by Google,...
A List of our Top Internet Marketing Conferences
So many conferences, so little time. There are numerous conferences within the search marketing world that may be worth your...
Not Provided, Not a Problem
When Google began encrypting most of their organic searches, many webmasters witnessed their “not provided” bucket become the large majority...
