How Social Signals Can Directly Affect Search Rankings
As search marketers we are often asked to reveal our “secret sauce” or industry secrets. Sometimes, clients may want definite...
Great content should feel effortless to read yet powerful enough to influence action. AI content optimization makes this possible by sharpening every detail from keyword...
As search marketers we are often asked to reveal our “secret sauce” or industry secrets. Sometimes, clients may want definite...
Today’s entry is a guest post from Ian Lopuch, digital marketing executive, educator, and blogger. You can follow Ian via his...
One of the most common technical SEO pitfalls that we see is misuse (or non-use) of canonical tags. Canonical tags...
Developing a good competitive analysis strategy can be key to laying out a solid basis for your optimization strategy. The...
Has your site been hit with a penalty from Google as a result of the notorious Penguin Updates? If so,...
AdLift was at Pubcon New Orleans and we loved it! Here’s our presentation on Mobile Search & Marketing – hope...
3 seconds. Yes, that's how much time you have to impress a user who visits your B2B website and convince…
Read ArticleImagine having a free billboard constantly driving traffic to your website without spending a dime on ads. Sounds too good…
Read ArticleIn 2024, global investment in renewable energy hit a record-breaking $2.1 trillion. That’s a huge number, but many companies in…
Read ArticleAI is reshaping paid search at a speed few predicted. According to reports, 75% of PPC professionals now use AI…
Read ArticleDid you know that businesses waste nearly 25% of their PPC budgets due to poor targeting and mismanagement? Pay-per-click (PPC)…
Read Article"Programmatic advertising" is a buzzword that gets thrown around a lot. But are business leaders seeing real, tangible ROI from…
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